When Whitney Wolfe started Bumble, she wanted to create a dating app that empowered women by allowing them to make the first move. When she started Bumble with her friends in the home of one of their parents’, none of them could have predicted the success that they have seen so far. While there may have been some rough spots along the way, things just keep looking brighter for Bumble and Whitney Wolfe. As 2018 is coming to a close, just a quick look back shows what an immense year it has been for everyone involved. Learn more about Whitney Wolfe on Crunchbase.
One of the biggest plans in the work for Bumble and Chief Executive Officer Whitney Wolfe is the discussion of creating an Initial Public Offering. Bumble isn’t just a dating app anymore. It has expanded into areas like business networking and finding friends in a safe way that gives women more control so they can feel empowered by the interactions they are having online in their terms. Bumble has gained a good amount of popularity among women by creating a platform that puts the first move in the hands of the women who are using the app instead of men.
With the introduction of an IPO coming soon, Whitney Wolfe is ramping up the legal battle between Tinder and Bumble. Last year, Match, the owner of Tinder, tried to purchase Bumble multiple times to no avail. Originally, they offered $450 million before coming back with a value of $1 billion last fall. After refusing to make the sale, Match attempted to sue Bumble calling them a clone of their Tinder app. Instead of caving to the pressure, Bumble came back with their own $400 million countersuit to compensate for damages to their reputation.
Bumble has always been devoted to stopping bullies in their track, and they see their offensive against Tinder and Match as doing just that on a larger scale than just blocking rude users. While the company was hoping that these issues could be settled without having to go to court, Tinder and Match have made it clear that this will not be possible according to Whitney Wolfe.